Answer:
c. lower the price of that item
Explanation:
If the revenues from a product begin to fall, most probably the product is entering the decline stage of its product cycle. Â In the initial stages of the decline stage, sales begin to drop.
When sales begin to drop, producers implement strategies to try and keep the product in the market for a longer time. One of the ways of maintaining sales is to offer reduced prices. A producer cuts prices to woe customers to continue buying the product.